In this episode of the Revenue Accelerator Podcast, we have invited Lisa Pierson. She is a consultant and a powerful copywriter who generates qualified leads and nurtures them into customers. As a conversion copywriter, her clients include entrepreneurs, industry leaders, and SMBs. Lisa provides clear, strategic copy that generates more money than other competitors. Her understanding of how to use customer research to make copy resonates with the audience she’s writing for, and is one of the many reasons why customers trust her. Today, she talks with us about understanding our clients, being noticed by people, and how to put out our content.